When’s the Best Time to Drop a Podcast Episode?
New study says lunchtime seems to be when people eat up podcasts.
Morning and afternoons is when a lot of daily podcasts are published, but middays may be the most opportune time. Edison Research says its Share of Ear data shows podcast gets most of its listening between 10am and 3pm. In contrast, it is broadcast radio that delivers its biggest reach among Americans aged 13 and older during the morning commute hours.
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